HiFi Gear's profile HifiGear began in 2003, under the name of 'Gloucester Hifi' before an eCommerce arm was added to the business and the name changed indefinitely. The company is now located in Hereford on King Street. The store is in direct view of Hereford’s beautiful cathedral, and is easily recognisable by the neat orange and white ‘HifiGear’ sign, glowing over a brushed aluminium front, designed to reflect the clean aesthetic of the website. The King Street store showcases a number of models from highly regarded hifi brands, with demonstration capabilities in place for customers who wish to audition or compare products.